I recently chatted with Maria-Ines Fuenmayor who, by most standards, would be my “competition.” But I don’t believe that we need to operate from a space of competition. In fact, I view Maria-Ines as my soul sister and my colleague. We do the same work and we speak the same language. I think that’s … [Read more...] about How to Create a Brand From the Inside Out
I have chosen to bring my branding agency out of retirement. Off the bench. I’m bringing it back, ya’ll. If you’ve been following me, my journey, or even been listening to all the episodes of Brave New You, this might come as a shock. I love getting into a brand, getting under the hood, and … [Read more...] about Why I Am Bringing My Branding Agency Back
https://audioboom.com/posts/7284256-giving-yourself-permission-to-bring-joy-back-into-your-business Giving Yourself Permission to Bring Joy Back Into Your Business In today's episode, I am having a heart-to-heart all about how I recently gave myself permission to bring joy back into … [Read more...] about Brave New You Podcast – Ep 14 – Giving Yourself Permission to Bring Joy Back Into Your Business
https://audioboom.com/posts/7224287-welcome-stepping-into-my-own-greatness-journey Today I’m welcoming you to the Brave New You podcast for the very first episode. In this episode, I am sharing with you about my own journey to discovering my greatness and a huge ah-ha moment that I had once I … [Read more...] about Brave New You – Welcome & Stepping into my Own Greatness Journey
Quality brand photography isn't just for your website and social media. Consider using branded imagery across all your online brand collateral to truly make an impact on your audience and clients. Each touchpoint with a client or potential client is a chance to communicate your brand aesthetic and … [Read more...] about Making an Impact With Brand Collateral | Impactful Brand Series
The design elements that are integrated throughout your logo and visual brand identity should be selected with intention and strategy. They should point back to the heart of your business. Font choices, design elements, and color palettes should never be chosen just because they look pretty, or … [Read more...] about Why You Need a Brand Strategy Before Design | Impactful Brand Series
Before I dive into today’s topic, I want to introduce you to what the Impactful Brand Series is and what you can expect over the next ten weeks. As a Brand Strategist, I see so many of the same cookie cutter brands time and time again. Pretty colors, cute fonts, words on an Instagram feed - but … [Read more...] about How to Build an Impactful Brand in 2018 | Impactful Brand Series
Admit it, when it comes to the term branding, you are probably thinking it’s all about choosing colors, fonts, and maybe a few photos, right? This is a big mistake so many business owners make. From new businesses, seasoned businesses - heck, even the big guys do it! But what if I told you there … [Read more...] about What’s a Brand Strategist & Why Do I Need One?