Why Your Wedding Business Should Be Using Instagram Stories

 

I have a confession…I’ve been cheating on something I dearly love.

Snapchat.

I love Snapchat, those filters completely rock my socks, but I have to admit that I am kinda falling for someone or something else.

Yep, you guessed it…

Instagram Stories.

When it first came out, I was completely not in love, why couldn’t they just stay in their lane and leave the snapchatting to Snapchat?

But then I gave it a shot and I was instantly hooked. I realized I could use this tool to really connect with my audience. You know, all the people that follow my perfectly curated Instagram feed, only now I can show them snippets of my everyday life, the real behind the scenes! It was a magical moment and I want you to be using it to!

SPOILER ALERT: Keep reading to find out about my amazing INSTAGRAM CHALLENGE specifically for Wedding Industry Creatives!

Your Wedding Business Should Be Using Instagram Stories

You can deeper connect with your audience by showing them the heart behind your brand.

You can show them the your level of dedication.

You can inspire them.

You can show them that your life is real.

You can invite them into your life, and ultimately into your circle.

By showing a more realistic, day to day life , your followers can get a better understanding of who you truly are, as a person and as a wedding professional. Couples looking to book their wedding pros are looking for connections that they can relate to. Instagram Stories provides you with the perfect platform to do exactly that.

If you’re someone who has struggled with figuring out how to find the time to curate the perfect Instagram feed, then Instagram Stories should be your new best friend! This is a way to get in on the action, and connect with your client, without having to figure out which hashtags to use.

(Disclaimer: You should still TOTALLY be utilizing Instagram for your business with posting to both the feed and Instagram Stories).

I have a surprise for you!

I am launching an Instagram Challenge specifically for Wedding Industry Creatives!!

All you have to do is sign up below to join and you will be enrolled in the challenge to receive all the challenge details before it starts in September! I’ll give you prompts + ideas for content so you can be sure not to miss a single day!

Instagram Challenges are a great way to connect with other like minded business owners + make lots of new friends + GROW YOUR FOLLOWING (of course)!

Plus, I might give you some cake.

See you inside!